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Google China

Google? In China? Well… yes. We were asked to provide a high-tec but earthy 3D CGI sequence for an upcoming Google conference in China. Based on the idea of 'making dreams possible' we worked to an extremely tight schedule and created a wooden world upon which we see stencilled Chinese characters and illustrations. The video was seen by over 100,000 people on it's first day, online at youku.com, with a 99% approval rate (we know who you are, 1%).

Director: Steve Smith
Commission: Across The Pond
Design: Steve Smith
3D Animation: Stu Hogton, Amael Isnard, Nick White
2D Animation: Ginny Robertson
2D Illustration: Helene Friren

We created a whole bunch of pre-vis for Google, some of which we're quite proud of: